Narrative strategy and storytelling for businesses that are daring to create new realities and futures!

We help teams and organisations engineer story-based insights into the buy-in and communication strategies they need to produce the solutions of tomorrow.

We are expert storytellers that build strategic messaging to move you into your desired future.


If you are disrupting the world in the following ways, we want to hear from you –

Innovation

Human Centred Designers

Culture Creators

Change Advocates

Visionary Leaders

Rebels and Misfits…

We have told stories with –



You are creating innovative products and services that will solve big problems.

We use the power of storytelling to help you achieve your goals with –

  • Innovation Storytelling Frameworks: Workshops and training specifically for innovation and human centred design practitioners
  • Content and Communication: Telling the story of your ongoing innovation journey, products and services
  • Design Fiction: Illustrating the stories of the future to come in pitches, marketing, internal communications and organisational buy in

Check out our services:

Working with Spendlove and Lamb developing a narrative strategy was an extremely insightful process for my coaching business, The Main Protagonist. She focused on getting what was already on the inside of me, out and expressed in a professional way. I felt that my voice online has become more authentic – less “trying hard” on my part.
I found the tactic of using stories to be very helpful and as a coach, I find it makes my audience respond more honestly as well.
We can waste a lot of time, doing things the wrong way, and wonder why we don’t get the response we want. So I highly recommend getting an expert like Megan to show you how to do it well

Cece Ojany-Bekhor, Director & Accredited Coach, The Main Protagonist Coaching

Spendlove and Lamb helped our committee identify their common purpose and key message, which individual members then built their personal story around. We have used this to tell stories to 20 different internal teams in our organisation, resulting in a massive shift in attitudes and support for what we are trying to change. Our narrative strategy has gotten everyone on the same page and identifying what’s interesting about our story or message. Cutting through the ordinary to find the extraordinary.

Virginia E. Richardson, Disability Community Inclusion Metroaccess, Mornington Penisula Shire

Megan’s passion for storytelling was evident in all of the workshops she ran with us for the Telstra Foundation. She helped even the most reluctant participants become successful presenters and communicators over the course of only a few days. We look forward to collaborating with her in the future!

Kelsey Schwenk, Business Design Director, Thick

My list of words to describe Megan From Spendlove and Lamb – Honest, Storyteller Rockstar, Unique, Creative, Playful, Smiles, Good eye for detail, Passion, Great on stage or a panel, Social Media, Podcast, Workshops, Education.

Ray Milidoni, Marketing Consultant and Razor Sharp Show Co-Host

It is possible to make an authentic, provoking and entertaining story from anything – even an alcohol harm minimisation project. The Narrative Strategy has helped me understand the importance of using story to help create culture change. An authentic story makes people want to be a part of the experience and they start to see the narratives in their own lives.

Davey Wilson, Health Promotion Officer, City of Whittlesea

    We love telling stories, read our latest blog posts!
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