Life Is Lived In The Little Moments

Life is not about the big stuff. Everything that is important is quite small. We tend to think of a person’s life as a long and complex story. A biography shouldn’t be a short easy read right? It should be a complex narrative that examines a person’s loves, struggles, accomplishments and failures. What if I…

Talking Digital Marketing With The Entrepreneur Social Club

 “Why would anyone care about me? Why would anyone be interested to hear what I have to say?” A few weeks ago I shared the stage with Ray Milidoni at the  RC Coworking space as a guest speaker to The Entrepreneurs Social Club. We chatted about digital marketing to a packed room of almost 200 entrepreneurs. A young man…

Why Should I Care About Your Content?

Attention and time are at a premium. If you find you are experiencing information overload, so is your prospective audience. And yet things do manage to grab our attention, how does that happen? If matters to you, it will matter to someone else. Viral content is something people connect with so much they want to…

The Explainer Video Explained or How a Pooing Unicorn Took Over the Internet

Only in 2015 can youtube teach us that it's perfectly fine to eat from a cute little unicorn's butthole. Don't you just love this generation? :} - Jonathan Jones, YouTube User comment Last year the Internet was dominated by an explainer video featuring a baby unicorn pooping rainbows on an assembly line of ice cream cones. Can’t…

Be Fearless : Your Message Is Your Eye In The Storm

“I feel like I have done it all, I have made all of the mistakes and now I am fearless.“ - Paraphrased from an interview with Barak Obama on Marc Maron’s podcast WTF.   It is not possible to be completely without fear, it is a natural part of being alive. Another way of looking…

Ah, What The Heck, I Might As Well Give It A Shot…

 As you can see from my subject line, I can waffle a bit when making a decision. But then I think, ah what the heck, it doesn’t hurt to try. Every time I take a risk and reach out to people, it usually pays off in some way. It is time to set intentions for…

Explore Your Story

Explore-Your-Story-Spendlove-and-Lamb

Where do your most meaningful stories come from? From your lived experience. They come from your childhood, your friends, travels or working life. How do you identify the stories that move you? You don’t forget them. You see or hear something and it reminds you of that event or time in your life. Take note…

Is Your Message Intuitive?

Creativity is a byproduct of our intuition. Free flowing expression feels good because it comes from a place that is not governed by rules. When creating a message for social media, a blog post or any other type of communication our connection with our own intuition is powerful. Understanding what we feel connected to is…