Scratch the surface of any human, and you will find a story that matters. The nurse who became a marathon runner after a breakdown. The accountant who grew up on a cattle station. The team leader whose decision to stay home one afternoon changed the trajectory of her family. These aren't dramatic. They don't need to be. They're real, and real is what connects us.
Category: story coaching
Sticky Power: Become an Everyday Storyteller
In the world of storytelling, we glorify narratives of the extraordinary - epic adventures, heroic feats, and life-altering events that seem to lie outside our everyday existence. However, the true power of storytelling resides in the simplicity of the every day, in the stories of the relatable and familiar. These stories shape our perspectives, influence…
The Life of a Narrative Strategist
Seven years ago, I typed two words into the google search box, ‘Narrative’ and ‘Strategist’. A small but mighty list of communication agencies and professionals who used narrative to create impact appeared.
