Narrative Strategy and Storytelling for Organisations
Helping organisations solve communication, engagement and change challenges through story
On storytelling frameworks, a Hollywood sequel, and the thing that actually makes stories good. Think of the last movie you saw that made you cry. Or gave you a moment of validation or taught you something new. That moment in the film felt validating and real because a truth resonated with you. Let’s dive into…
Why I don't teach the hero's journey in business storytelling — and why a framework built around one white male Western perspective was never universal.
But this is not why is conceptualising what our lives will be like in the future is difficult. The wiring of our brains leads us to be bad at it. We evolved to think day by day. To survive situations as they occurred in weeks and months. And for hundreds of thousands of years, this has served us well.
Narrative Strategy and Storytelling for Organisations 