Why Should I Care About Your Content?

Attention and time are at a premium. If you find you are experiencing information overload, so is your prospective audience. And yet things do manage to grab our attention, how does that happen? If matters to you, it will matter to someone else. Viral content is something people connect with so much they want to…

Be Fearless : Your Message Is Your Eye In The Storm

“I feel like I have done it all, I have made all of the mistakes and now I am fearless.“ - Paraphrased from an interview with Barak Obama on Marc Maron’s podcast WTF.   It is not possible to be completely without fear, it is a natural part of being alive. Another way of looking…

Explore Your Story

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Where do your most meaningful stories come from? From your lived experience. They come from your childhood, your friends, travels or working life. How do you identify the stories that move you? You don’t forget them. You see or hear something and it reminds you of that event or time in your life. Take note…

I Want To Record Your Story!

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Free workshop at NAB Village May 8th! Now that I have your attention, a bit of info! As you all know, I am deeply, madly, completely addicted to storytelling. Now I want to hear your story! I will be at NAB Village on May 8th in room number 8. I want to hang out with you…

What Is Your Word?

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One word is all you need to make a connection. One word can make people sit up, take notice and introduce themselves. We don’t need a lot of words to describe ourselves. We need one perfect word. What is your word? Mine is ‘story’. Discovering your word is not a simple task. It is an…

Align Your Social Media and Business Goals!

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Goal + Great Tools = Results!Focus is everything!Life can get overwhelming. How do we decide what is important at any one moment.Keep your business goals and social media goals aligned. This can be achieved with focus.We can’t be on every social media platform! Nor should we be. We have to decide where our energy is…

Context Is Key To Online Communication

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It is important to understand your own point of view. Your version of what you are doing and why may not translate into something that other people can relate to or understand. Remember that your perception exists within the context of your life. Without proper definition your vision can get lost in fragmented versions of…

Your Story, Your Twitter, Your #Hashtag

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What are you passionate about? Last Wednesday evening at Twitterversity I had the pleasure of exploring other people's passions. Twitter is a tool, a conduit for getting your voice out into the world to share our passions. The really wonderful thing about Twitterversity is the connections and conversations that take place after the course has finished.…