Narrative Strategy and Storytelling for Organisations
Helping organisations solve communication, engagement and change challenges through story
I want to be wrong. I want to become flexible, learn and grow. If you are always right then there is never a new point of view to consider or a new way of doing things. Being wrong is the place to be. It means you have new options to consider and new lessons to…
Planning can often feel useless. John Lennon said, "Life is what happens while you are busy making other plans". That is true. While we can make plans all we want, we don’t know what is going to happen in the future. That means we have to flexible. We must be able to bend when it…
I don’t know about you, but there seems to be a lot of endings and beginnings going on. Why do we tend to do similar things at about the same time? Is it the collective consciousness? I would say it is the power of story. We tend to make decisions within similar time frames because…
I love stories! I especially love interactive ones where you get to take part of the action. I had the opportunity to conduct an interactive Twitter story at a Content Strategy Melbourne meet up group. We collaboratively created a story about the age old narrative of man versus machine. Lilith is an artificial intelligence program…
What is letting go? It doesn’t refer to everything, it means removing what is not essential. What is not essential? It is things that consume your time and energy without fulfilling you or moving you forward. So for example, writing a book can be very time consuming, but it also fulfils a deep desire within…
When should I post? Should I have a weekly newsletter or a monthly one? How many times should I tweet per day? The simple answer is, ‘I don’t know’. There is no magic formula, just give it a shot and see what happens. The truth is that we all have to start somewhere and refine…
Sometimes less is more. Here is a simple message to remember at this time of year, and always! Love yourself!
One word is all you need to make a connection. One word can make people sit up, take notice and introduce themselves. We don’t need a lot of words to describe ourselves. We need one perfect word. What is your word? Mine is ‘story’. Discovering your word is not a simple task. It is an…
Telling the right stories to the right people can lead to connection.
What’s next? And then what happened? Two magical phrases every storyteller loves to hear. Your audience is on a journey with you until the end. How do you know if your story is good? Our collective experience of sharing life on this planet means if you think your story is good, most other people will…
